Scale of One to Tech

Playing the Long Game & Keys to Cutting-Through with Founder of eOpinion, Chris Hutchings #17

January 06, 2022 Alex Marriner, Chris Hutchings Episode 17
Scale of One to Tech
Playing the Long Game & Keys to Cutting-Through with Founder of eOpinion, Chris Hutchings #17
Show Notes

Any entrepreneur needs to be somewhat adept in marketing and, having been CMO at Quidco, Chris Hutchings is taking these learnings forward into his latest venture - eOpinion.

Across the numerous, varied experiences Chris has been through en route to becoming a Founder, he’s learned the keys to cutting through to the forefront of the survey space.

In this month’s Scale of One to Tech, Chris shares how he shapes his approach to polls for maximum engagement, his focus on long-term success, and when to work hard vs when to work smart.

This episode covers:

  • Takeaways from Chris’ CMO experience at Quidco
  • The survey experience that influenced the start of eOpinion
  • Chris’ biggest career challenges and turning points
  • How authenticity is essential in modern marketing
  • Advantages of an external network, such as our own ‘CMO & Marketing Director Forum’

This episode of Scale of One to Tech is sponsored by eOpinion, and Chris has a very special offer for our listeners: not only can you get a half price Speedy Poll at https://eopinion.org/alex/, but the first to sign up will get it completely free!

Links and references at: https://www.acquiredigitaltalent.com/
Get in touch: alex@acquiredigitaltalent.com